Apr 20, 2008

Promotional Graphics

Promotional graphic: Honda Fit

In Oregon we are surrounded by tribal casinos. The top tourist attraction in our state in fact is an Indian casino. Every reservation it seems has their own little Vegas sprouting up and each of them compete to get more traffic to their facility by using promotions such as "Wacky Wednesdays" where they give away a FREE car each and every Wednesday.

Alternate design option not used.

The common denominator in each of these promotions is a car. The style on the latest promotional graphic allowed me to do a photo illustration but as shown below I've illustrated a few cars along the way too.

I call these types of projects "Joe Consumer Jobs." I know they may not be too glamorous but it's still fun working on them.

Old promotional graphic: Honda Hybrid

My favorite part of doing the hybrid car was illustrating the head lights. Half way through I wasn't sure it was going to look right but in the end it all came together.

Old promotional graphic: Ford Mustang

Not sure what brand of car the next promotional graphic will require, but I'll put the creative pedal to the metal and floor it!

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